Case history

Belmond Hotels

Zucchetti PMS solutions for an exceptional and luxurious experience

Client: Belmond Italia SpA
Sector: Hotellerie

Client Profile

Belmond Ltd., part of the world's leading luxury group LVMH Moët Hennessy Louis Vuitton, has been a pioneer of luxury travel for more than 40 years, building a passion for authentic escapes into a portfolio of one-of-a-kind experiences in some of the world’s most inspiring and enriching destinations. Since the acquisition of the iconic Hotel Cipriani in Venice in 1976, Belmond has continued to push the boundaries of luxury travel taking demanding global travellers on surprising and unforgettable journeys to unrivalled and storied locations. Today, Belmond’s global portfolio is diverse, spanning land, water, adventure and relaxation, with international acclaim. Every property is remarkable and has its own timeless story to tell. Yet, the hallmarks of the Belmond brand thread through them all: heritage, craftsmanship, and a reputation for genuine, unscripted service create exceptional experiences that stir the soul.

Belmond’s main needs were:
Centralize multi properties in Italy enabling to simplify integrations with Customers CRM
Facilitate online sales through all available channels with an integration to the central reservation system
Integrate a Revenue Management System to the PMS
Integrate a Food & Beverage module to the PMS

The customer was also looking for a management system that was adaptable to the particular procedures of luxury structures, with customers who require personalized management of bookings and clients receptions in that specific region. Our solutions also guaranteed readiness and speed in making new hotels operational,
thanks to the centralization of the data base. Scrigno has been the right choice for the Italian hotels thanks to the completeness and the adaptability of the software to the specific needs of the customer, in order to streamline the processes.

The partnership started in 2001 and is still in progress. Some of the specific developments are covered in the following for Belmond Italian Hotels:
• A unique CRO module
• The receptions of all Belmond Italian hotels
• The F&B, SPA and local Boutique activities (centralized management for all of them)
• The materials control system integrated with F&B
• The electronic invoicing
• The management control
• The attendance management
• Data warehouse for revenue purposes
• Data warehosue for F&B analysis

Belmond's initial need was to organize the CRO for Italian Hotels in order to manage sales at the best and in the meantime share the information with all the departments, in real time. Analysis functions have been evolving over time and are critical for the Belmond Group with integrations to further data processing
systems like data warehouses and Business Intelligence solutions.

Michael Schlemper
Director Project Management Office & Head Of Innovation
The solutions and developments provided by the GP Dati team have been critical to the ability to personalize the customer experience for our Italian portfolio. Additional integrations to our core central systems, like the CRS, RMS and CRM are vital to operate on a global scale to provide the right experience at the right time to our existing and prospective guests in a high end luxurious environment.