We’re delighted to announce the launch of Simple Booking, our advanced direct booking technology, in the USA with Zucchetti North America.
This new expansion is further strengthened by a team that brings extensive experience in central reservation systems (CRS) and a deep understanding of the North American hospitality sector. Their expertise is vital in deploying Simple Booking across independent, boutique, luxury, and medium-sized hotel groups.
"The North American market presents a significant opportunity for flexible, modern, and customer-centric solutions. Simple Booking possesses the attributes necessary to become a leading platform for independent hoteliers in the United States." – Mark Lewis Brown, CEO & President of Zucchetti North America. Starting with Aspen Square, the future of direct booking is here! Follow our journey!