CLIENT: WeledaSECTOR: Manufacturing - RetailEMPLOYEES: 2,400TURNOVER: €400 MWEB SITE: www.weleda.com
Weleda is a world-leading manufacturer of natural beauty and wellness products, sold in more than 50 countries on all continents. The company, headquartered in Switzerland, was founded by humanitarian and philosopher Rudolf Steiner in 1921, who also developed the principles of biodynamic farming and anthroposophical medicine. Today many of these principles are still used to create Weleda products. Sustainability is in fact of paramount importance to the Weleda corporate culture.
In 2012 Weleda started a long-term project to consolidate and relaunch all their websites using a common platform. The ambitious goal was to centrally manage a single platform that would cover all Weleda countries, giving a uniform vision of the Weleda brand to customers worldwide, while at the same time allowing the individual countries to continue to use their existing ERP systems, shipping providers and credit card payment gateways. It was also of fundamental importance for the chosen solution to be fully internationalised covering all languages and currencies and to have a promotions and pricing engine that could satisfy the demanding requests of the country specific marketing managers.
After a long period of evaluation, where Zucchetti’s eCommerce platform KonaKart was compared against other popular eCommerce products, it came out on top by excelling in a variety of areas which were fundamental for the success of the project. For reasons of reliability, scalability and performance, the underlying Java technology on which KonaKart is built, was favoured over PHP competitors. The multiple international localizations of Zucchetti’s eCommerce solutions perfectly met the needs of a big multinational company such as Weleda. Nowadays, almost 30 countries are online using the common platform and Weleda is thriving more than ever.
Jan Kunz, Technical Online Specialist at Weleda
“Working with Zucchetti’s staff has been a pleasure. The support we are receiving is well above that from other software vendors. The whole team is very flexible and helpful, which helps us very much to conduct our business. KonaKart integrates nicely into our web platform, it runs inconspicuously in the background and gets the job done reliably without failures.”
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