Denner

Promoting Innovation with POS and cashless payment solutions

EMPLOYEES

3,700

INDUSTRY

Retail

We found in Zucchetti a serious and reliable partner that developed together with us a professional and customized till system that satisfies our company requests and customers’ daily needs by starting new actions day by day
Reto Gautschin
SALES MANAGER - DENNER LUGANO

CLIENT PROFILE

Simplicity, efficiency, and high turnover

Denner is one of Switzerland's leading discount retailers , offering a wide range of high-quality products at competitive prices. Founded in 1968, the company has established itself as a key player in the Swiss retail market, with a focus on delivering value for money to its customers.

Denner operates over 500 stores across Switzerland , making it one of the largest discount chains in the country.

Known for its commitment to quality and customer satisfaction, Denner offers a diverse selection of grocery items, including fresh produce, dairy, meat, household goods, and personal care products. The company maintains a strong emphasis on Swiss products and works closely with local suppliers to ensure the best quality for its customers.

The Challenge

Simplify processes and adopt a flexible system

Accurate transaction recording and fast payments

Flexible architecture for promotional actions

The Outcome

Establish a direct connection with customers through the innovative Promotional Engine

The solution facilitated the creation of new promotional offers and discounts

Implemented a fully-functional Navision interface

Improved its return merchandise process management and optimized the sale list layout

client requirements

Denner AG's Solution for fast service and seamless promotions across Switzerland

Connecting with customers

Denner AG needed to simplify its processes and adopt a system that guaranteed flexible features and quick service, besides accurately recording transactions, allowing fast payments and having complete information at any time.

Moreover, the discount store needed a flexible architecture to add more features to its normal till system, in order to set and launch different promotional actions in all the branches belonging to the organization across Switzerland.

project

Prioritizing the innovation and improvement of retail store management

Increasing customer loyalty is a must

Zucchetti’s TCPOS POS solutions were first installed in Denner Locarno with all its most renowned features, including the innovative Promotional Engine, a powerful solution designed for shops and supermarkets aiming at establishing a direct connection with their customers, increasing customer loyalty by mean of new promotional offers and discounts.

Furthermore, Zucchetti’s staff developed new customizations like a fully-functional Navision interface, an age verification system for preventing alcohol sales to minors, a precise return merchandise process management and improved sale list layout.

Denner, committed to quality and customer satisfaction

Denner chose Zucchetti because of the high quality features of its system: a flexible architecture and configuration, fast training times, user-friendly and the fact that it supported a vast array of peripheral devices.

Nowadays Denner is therefore supported by a centralized server that remotely manages the whole IT area of all single outlets, which no longer have the burden to be Responsible for saving data.

WHY ZUCCHETTI

A flexible architecture to add more features to our till system

Helping Denner build stronger customer loyalty