Travel Data Lake

Predict tourism demand with AI

With artificial intelligence, you gain insight into the future and optimize sales.

Travel Data Lake is the largest forecasting HUB in Italy.

We process and analyze millions of requests to provide you with a clear view of current tourism demand trends for future dates

5,000 destinations, 15,000 hotels, 20 million searches per month, with maximum coverage of the Italian territory: Travel Data Lake is a large data aggregator in anonymous form, providing accurate and detailed forecasts to implement more effective pricing and sales strategies, receive more bookings, and sell at the best price.

functionalities

We use predictive data to turn the opportunities of a destination into business opportunities

Analysis

Travel Data Lake collects millions of data from booking platforms, hotel websites, airlines, and travel portals, analyzing them to provide insights into future tourism demand trends for a specific destination.

Segmentation

Thanks to the data processed by Travel Data Lake, you can know well in advance who is searching for your destination, including nationality, length of stay, and market segment. This allows you to easily capture online demand.

Strategy

The reliable data you obtain from Travel Data Lake analyses help you develop and apply your sales and marketing strategies, enabling you to sell more effectively.

benefits

Find out who is searching for your destination, how far in advance, and for how many nights: Travel Data Lake collects and analyzes the data for you.

Optimize your revenue

Knowing in advance the future tourism demand for your destination helps you implement the best forecasting and pricing strategies, plan resources, and optimize revenue by applying the most profitable sales conditions.

Direct your marketing actions

Taking real demand into account, you optimize marketing expenses by focusing on secure targets, geo-localizing offers, and offering personalized experiences that enhance guest satisfaction and loyalty.

Expand your market

By analyzing segmentation and origin, you can expand your usual target with new types of guests and markets.

Integrations

Sending data to Travel Data Lake is free with all Zucchetti Booking Engines, PMS, and RMS.

The data collected by Travel Data Lake is processed and made accessible through the graphical interfaces we have developed: you will have access to real-time updated information, which is especially useful during low-demand periods, when it’s crucial to have tools that can accurately capture potential customers.

Integrated solutions with Travel Data Lake

CRS

Vertical Booking, Simple Booking.

RMS

Lybra Assistant, RateBoard.

PMS

Suite 5°

get in touch

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