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ITB Berlin
trade fair
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The World’s Leading Travel Trade Show

Since 1966, ITB Berlin has been the leading platform for the global travel and tourism industry. Under the motto "Discover the stories behind 60 years of legacy" ITB Berlin 2026 once again expects exhibitors and trade visitors from all over the world to a very special edition this year. ITB Berlin will celebrate its 60th anniversary in March 2026.

The trade show is clearly structured: in addition to the geographic division by destinations, market segments such as Adventure Tourism, Business Travel, LGBTQ+ Travel, Luxury Travel, Medical Tourism, and Travel Technology are represented.

In parallel to the exhibition area the ITB Berlin Convention, the leading think tank of the tourism industry, takes place on the fairgrounds. Here, experts discuss the trends and innovations shaping the future of travel.

Where and when
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3 - 5 March 2026
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09:30 am - 06:00 pm
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Messe Berlin
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Hall 8.1 Booth 134
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